Bygone Luton

A selection of advertisements that appeared in copies of "The Luton News" Directory of Luton, published by Home Counties Newspapers dating from 1950 and 1954 - all businesses long gone!

More Lemon Hart Rum

With the cricket season now upon us (with congratulations to England on yesterday's devastating win over New Zealand), this advert from Lilliput magazine, May 1954, seems appropriate.

Model girl makes a start

This little photo-feature appeared in Lilliput magazine, issue dated May 1954.

Cough?

Several celebrities endorsed Mac antiseptic throat sweets in the 1950s, including singer Alma Cogan and comic actor Norman Wisdom. Here are two from Picture Post, featuring another comic actor, Terry Thomas and radio ventriloquist (probably not the hardest job in show business), Peter Brough.

Eamonn Andrews and GEC

The Irish-born TV and radio broadcaster Eamonn Andrews was the face of GEC television sets during the 1950s, his adverts popping up in various magazines during this period. Here are a quartet of scans from the pages of Picture Post, Lilliput and Everybody's Weekly.All feature the 14in size model, the price increasing by 5gn (£5.5s) during the period. The first one looks particularly creepy.....................

Lemon Hart Rum

Having posted a little tribute to Ronald Searle a few days ago, I came across this advert in Picture Post for 19 September 1954. Lemon Hart Rum as a trading name has been around since 1804, although it's import by the Hart family goes further back into the previous century. It soon became an official supplier to The Royal Navy, later taking some 100,000 gallons per year.

I had not realised that Ronald Searle had drawn so many adverts for the company between 1951 and 1962, a fine selection of which can be seen here.