Peek Frean biscuits for Christmas

Another name in biscuit manufacturer that is no more, at least in the UK, is Peek Frean. The brand goes back to 1857, amalgamating with Huntley & Palmers to form Associated Biscuits in 1921. It seems that the name lives on only outside the UK, in the USA and Canada at least, being now part of the Kraft empire, the factory in Bermondsey closing in 1989, by then owned by Nabisco.

These two colourful adverts appeared in Good Housekeeping magazines for December 1947 (top) and 1948.